Comments on: Want to feel creative? Checkout the Apple Logo http://theappleblog.com/2008/03/20/want-to-feel-creative-checkout-the-apple-logo/ The Apple Blog, published by and for the day-to-day Apple user, is a prominent source for news, reviews, walkthroughs, and real life application of all Apple products. Mon, 08 Sep 2008 08:09:22 +0000 http://wordpress.org/?v=2.6 By: Josh Pigford http://theappleblog.com/2008/03/20/want-to-feel-creative-checkout-the-apple-logo/#comment-115229 Josh Pigford Sat, 22 Mar 2008 19:26:32 +0000 http://theappleblog.com/2008/03/20/want-to-feel-creative-checkout-the-apple-logo/#comment-115229 Nick, you missed an important part of this article. "...they flash the image in front of a person for such a short amount of time that the respondents could not identify their logo with a $100 on the line." The test subjects couldn't have sat and thought about Apple the company because they couldn't even identify the logo. Nick, you missed an important part of this article.

“…they flash the image in front of a person for such a short amount of time that the respondents could not identify their logo with a $100 on the line.”

The test subjects couldn’t have sat and thought about Apple the company because they couldn’t even identify the logo.

]]> By: Nick http://theappleblog.com/2008/03/20/want-to-feel-creative-checkout-the-apple-logo/#comment-115228 Nick Sat, 22 Mar 2008 17:57:21 +0000 http://theappleblog.com/2008/03/20/want-to-feel-creative-checkout-the-apple-logo/#comment-115228 That is interesting, but it might have more to do with the companies themselves than their logos. They should have done this in a situation where people had not heard of the companies first. Who says Apple is creative or Disney is honest? There is no way that anything but the image of the company could make people act differently. In fact, the Apple logo is the most obvious (it IS an apple), and the Disney logo the most confusing. That is interesting, but it might have more to do with the companies themselves than their logos. They should have done this in a situation where people had not heard of the companies first.

Who says Apple is creative or Disney is honest? There is no way that anything but the image of the company could make people act differently. In fact, the Apple logo is the most obvious (it IS an apple), and the Disney logo the most confusing.

]]> By: Dan http://theappleblog.com/2008/03/20/want-to-feel-creative-checkout-the-apple-logo/#comment-115221 Dan Fri, 21 Mar 2008 04:04:26 +0000 http://theappleblog.com/2008/03/20/want-to-feel-creative-checkout-the-apple-logo/#comment-115221 I know the apple logo makes me more creative... I figure out how to make my tasks easier all the time on when I'm using my Mac. I know the apple logo makes me more creative… I figure out how to make my tasks easier all the time on when I’m using my Mac.

]]> By: Chris McQueen http://theappleblog.com/2008/03/20/want-to-feel-creative-checkout-the-apple-logo/#comment-115207 Chris McQueen Thu, 20 Mar 2008 14:38:10 +0000 http://theappleblog.com/2008/03/20/want-to-feel-creative-checkout-the-apple-logo/#comment-115207 Nice post there Jethro. Nice post there Jethro.

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