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Archive for the ‘Cult of Mac’ Category

iPhone for Life

Written on July 09, 2009 by Nick Santilli and 3 people have commented

I’ll posture that not many of us know the anniversary of the date we purchased most of our cellular phones — at least not before the iPhone hit the streets. (And if you do remember, hopefully you remember other, important anniversaries, too!) But things changed on June 29, 2007. Lines formed, and tons of iPhones [...]

The Forbidden Apple: NY Times Reports on Company Secrecy

Written on June 24, 2009 by Charles Jade and 6 people have commented

The New York Times has a feature article on Apple corporate culture and secrecy that is both fascinating and a little disturbing. It also may raise questions about how Apple handled the disclosure of Steve Jobs’ illness.
Regarding corporate culture, the New York Times illustrates just how secretive Apple can be, describing multiple checkpoints for those [...]

Steve Jobs Back On the Job

Written on June 23, 2009 by Darrell Etherington and 12 people have commented

It remains to be seen whether he’s just testing the waters, or if he’s actually returned full-time to heading Apple, but Steve Jobs sightings at the company’s Cupertino campus in California have been confirmed. This comes after news from The Wall Street Journal earlier in the week that Jobs’ medical leave actually involved a liver [...]

Apple’s Latest Retail Store Features Interesting Changes

Written on June 15, 2009 by Chris Ryan and 13 people have commented

This weekend featured the grand opening of Apple’s latest retail store, Scottsdale Quarter, in beautiful Scottsdale, Ariz. As evidenced by looking at the front of the building, this particular store quickly stands out among the rest of Apple’s retail lineup.
Hello, New Architecture
A few weeks ago, Ron Johnson was featured in USA Today discussing new changes [...]

My 30-Second “Interview” With Jonathan Ive

Written on June 08, 2009 by David Koff and 5 people have commented

No, I’m not kidding. This actually happened. I had a 30-second “interview” with Jonathan Ive.
On the way out of the Moscone Center this morning, as streams of people are leaving to get some fresh air and digest all of the announcements from the WWDC 2009 keynote address, I see a familiar face walking towards me. [...]

WWDC 2009: Rumor Round-Up Ahead of the Big Show

Written on June 05, 2009 by Darrell Etherington and 12 people have commented

As this week comes to an end, tech watchers turn their loving gaze away from E3, and refocus their attention on the Moscone Center in San Francisco, which will host Apple’s annual Worldwide Developer’s Conference beginning Monday, June 8.
Just like every year before it, we’ve seen many rumors circulate regarding what Apple will be unveiling [...]

10 Signs That You’re a Mac Geek

Written on June 05, 2009 by James Dempsey and 27 people have commented

If you’ve ever been called an Apple Fanboy, you’ve no doubt tried to defend yourself by claiming you simply like things that work, blah, blah, blah. Here are ten ways to test your Mac-geekiness.

An Apple Is Best Seen and Not Heard: My Quest for Quiet Computing

Written on May 22, 2009 by Charles Moore and 17 people have commented

Among the things I love about my unibody MacBook is the barely audible whisper of its 160 GB, 5400 RPM Hitachi HDD shrouded in solid carved aluminum, which makes it the most blessedly silent personal computer I’ve ever owned.
It easily beats the previous high-water mark set by my commendably quiet 700 MHz G3 iBook with [...]

Apple Offers Summer ‘Camps’ for Kids

Written on May 22, 2009 by Nick Santilli and 4 people have commented

Whenever a friend who’s new to Apple picks up a new Mac of their own, I’m sure to tell them about the great educational and support services Cupertino offers as well. In-store group Workshops, Genius Bar and One to One are all great offerings. One I’ve not paid close attention until now is the opportunity [...]

30 Apple-Themed Desktop Wallpapers

Written on May 19, 2009 by Andrew Bednarz and 11 people have commented

Is your desktop background getting boring? Perhaps something new is just what the doctor ordered. And what better way to show your love for Apple that an Apple-themed (Hey, this is TheAppleBlog remember. If you don’t love Apple, why are you here?) wallpaper! I scoured the Internet and found a whole heap of nice shiny [...]

Apple Takes the Gloves Off With Three New Ads

Written on May 13, 2009 by Darrell Etherington and 10 people have commented

Yesterday TAB writer Tom Reestman took a shot at Microsoft over their latest attack ad on Mac pricing, and today Apple is defending itself against Redmond’s advances with three new “Get a Mac” ads starring Justin Long and John Hodgman. This time around, Cupertino seem to be responding directly to the Microsoft Laptop Hunters series [...]

Apple Announces WWDC Keynote Date, Time, and Speaker

Written on May 13, 2009 by Darrell Etherington and 5 people have commented

Today Apple revealed some more details about the upcoming Worldwide Developers Conference via a press release available on their web site. Specifically, they give a firm date and time for the keynote speech of the event, and details about who will be involved.
Many had hoped that since Steve Jobs’ medical leave of absence is set [...]

Apple Customer Satisfaction: It’s the Experience

Written on May 06, 2009 by Jon Buys and 10 people have commented

Apple has once again received top honors among computer manufacturers for customer satisfaction, and not by a small margin, either. The recent American Customer Satisfaction Index survey (PDF) has Apple beating their closest competitor by 10 points, something with which the creators of the survey are very impressed. Apple hasn’t always been so lucky. There [...]

Apple Stays the Course With New “Get a Mac” Ads

Written on April 20, 2009 by Darrell Etherington and 6 people have commented

Not one to be baited into a direct reprisal of Microsoft’s latest “laptop hunter” series of commercials, Apple is firing back in their own way with the release of four new installments of their “Get a Mac” ads. The Get a Mac ads, in case you haven’t seen them (how’s life under that rock, by [...]

Apple, Don’t Cave to Anti-Gun Zealots Over iPhone Apps

Written on April 02, 2009 by Charles Moore and 40 people have commented

It seems that some new iPhone games in the App Store have the British anti-gun lobby’s knickers in a knot.
Macworld UK’s Nick Spence says reports in British newspapers claim the series of iPhone and iPod touch apps developed by the French firm Damabia, such as Boom!BOOM! Shotgun Pro, Boom!BOOM! Shotgun Free, Bang!BANG!, Bang!BANG! OG Edition [...]

iPhone Developers: What 3.0 Means for You

Written on March 18, 2009 by Nick Santilli and 8 people have commented

Greetings iPhone Developers! It seems you’ve got a lot to digest after yesterday’s iPhone 3.0 announcement. Certainly the wheels are turning on how you can implement all the nifty new features.
By now, (if you’ve been able to access the developer page at Apple.com) you’re probably even scanning all the new documentation for the stuff you’ve [...]

Give Your MacBook a Thick Skin: Seven Laptop Skin Companies Worth Your Money

Written on March 16, 2009 by Nick Santilli and 14 people have commented

The latest unibody aluminum MacBooks are fantastic, and I truly love mine, but I found out quickly that the aluminum surface doesn’t take kindly to scratching. Within the first week of owning it, I had an inch long nick in the top cover…it mocks me daily. So finding some adhesive skin options to protect my [...]

Cramer v. Stewart on Daily Show Last Night: The Apple Tie-In

Written on March 13, 2009 by Darrell Etherington and 15 people have commented

So, am I right in assuming that a lot of you have already seen the culmination of the on-air feud between Jon Stewart and Jim Cramer last night?
If not, I would recommend checking out the full interview at Comedy Central’s web site, and check out the background context, via a simple “Jim Cramer” keyword search [...]

R.I.P. iBook: December 31, 2002 – March 7, 2009

Written on March 11, 2009 by Charles Moore and 16 people have commented

Our old 700 MHz iBook G3 passed away quietly on Saturday evening. My wife had used it to check her email that morning, and all had seemed well, but when she tried to wake it for a late-night check just before retiring, it refused to respond.
Over the next several hours I tried every method of [...]

March 24: Apple Event, New Hardware?

Written on March 02, 2009 by Darrell Etherington and 4 people have commented

It’s a rumor that got a lot of play over the weekend, and for good reason. Two separate, unaffiliated web sites are reporting that Tuesday, March 24 will be the date of an upcoming official Apple event, at which announcements would include new hardware updates.
The sites in question are World of Apple and My Apple [...]