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Apple 10-K: Rise of the iPhone

Written on October 29, 2009 by Charles Jade and No one has commented

Apple has released its Form 10-K (PDF) for the fiscal year 2009, the annual report providing a summary of the company’s performance. A number of interesting details can be found within the long and tedious document, but the biggest news is the increasing importance of the iPhone to Apple’s bottom line.

Apple sold 20.7 million iPhones [...]

Apple Conference Call: Maybe, Just Maybe Cheaper Macs

Written on October 19, 2009 by Charles Jade and 13 people have commented

Capping the most profitable quarter ever with the most Macs sold in a quarter, the conference call to discuss Apple’s fourth fiscal quarter for 2009 may have been the most boring ever, too. However, distilling the tedium into bullet points is more interesting.
iPhone

Total sales for the year were 21 million, up 78 percent, average selling [...]

What to Expect From Apple’s Quarterly Report on Tuesday

Written on July 17, 2009 by Charles Jade and 2 people have commented

The conference call date for Apple’s latest quarterly numbers was finally announced this week as being at Tuesday at 2:00 p.m. PDT. The biggest question isn’t about profit or sales, however, but who will be doing the speaking: Could it be Steve Jobs?
Jobs was last heard on an Apple conference call in October 2008. While [...]

Reading Between the Lines: Some Takeaways From Apple’s Q1 2009 Conference Call

Written on January 22, 2009 by Darrell Etherington and 4 people have commented

Apple’s quarterly earnings call is primarily a retrospective affair. They report their numbers for the previous quarter, discuss strengths and weaknesses (and what made them strengths and weaknesses), and spend a little bit of time talking about how they plan on continuing and repeating success next time out. In the end, the only clear message [...]

Apple’s Quarterly Earnings Call Summary

Written on October 22, 2008 by David Appleyard and 6 people have commented

Apple announced their quarterly earnings report yesterday, including some great news surrounding iPhone and Mac sales. Steve Jobs also made an appearance on the earnings call — a rare occurrence for this type of event. Much of the financial news was centered around the screaming success of the iPhone this year. Apple’s summary of the [...]