Apple has released its Form 10-K (PDF) for the fiscal year 2009, the annual report providing a summary of the company’s performance. A number of interesting details can be found within the long and tedious document, but the biggest news is the increasing importance of the iPhone to Apple’s bottom line.
Apple sold 20.7 million iPhones [...]
It seems like Apple’s retail initiatives are always shrouded in a dark veil of secrecy. Though we often hear how well they’re doing financially, what do those numbers look like on the inside? What figures does a typical Apple store track? Straight from the horse’s mouth, here’s a breakdown of a typical financial report that [...]
Yesterday, Apple held its quarterly conference call to discuss Q2 financial performance. Expectations were mixed heading into the call, with many saying that this would reveal the true effect of the recession on Apple’s business, and that we would finally see that the Cupertino company is not immune to the same challenges facing other consumer [...]
It seems like it was only yesterday that Apple hosted their first-quarter 2009 financials conference call, but it was actually almost three months ago (hence why they’re called “quarterly”). Apple revealed the date for their upcoming second-quarter call today, which is set to take place April 22 at 2PM EST. Conference calls don’t usually contain [...]
Apple’s quarterly earnings call is primarily a retrospective affair. They report their numbers for the previous quarter, discuss strengths and weaknesses (and what made them strengths and weaknesses), and spend a little bit of time talking about how they plan on continuing and repeating success next time out. In the end, the only clear message [...]
It seems everyone is lowering their sights regarding Apple’s projected earning for next financial year. But some, at least, are predicting more “wow” factor to shore up those numbers.
No one seems to think they can sustain the kind of numbers they showed this past year, especially regarding iPhone sales, since analysts see the device’s massive [...]
Apple front-ended their notebook event today with a look at the business side of things. Their reported sales figures were impressive, having moved 2.5M Macs last quarter alone, and continuing their trend of growing at two to three times the rate of competitors in the same sector.
COO Tim Cook listed a number of reasons why [...]
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