Scheduling a Genius Bar or One to One training session appointment has never been that difficult. Just go to Apple’s web site, enter some information, and you’re done. But a new rumor over at AppleInsider suggests that it’s about to become even easier, thanks to a new in-house developed iPhone app that could be forthcoming [...]
Apple previewed its Upper West Side store in New York yesterday. Besides welcoming the media into the company’s latest example of retail minimalism taken to its logical extreme, Apple Senior VP Ron Johnson talked retail.
Glass and stone enclose 8,500 square feet of retail space on street level, topped with a glass ceiling 45 feet above, and [...]
Finally, Apple is beginning the roll-out of its iPod touch-based payment and checkout system for retail stores. According to an exclusive report over at AppleInsider, the Mac maker will begin retiring its current Windows CE-based devices and implementing the new system within a couple of weeks.
The device is an entirely new iPod touch, custom designed [...]
Talk about biting someone else’s style. Not only is Microsoft trying to add some cool factor to its brand using celebrity influence, a game which Apple has long had in the bag, now it’s also opened its first official brick-and-mortar retail store, and it even just began offering PC hardware for sale via its online [...]
The New York Times reported yesterday that entertainment super giant Disney is planning to reboot its entire chain of global retail stores as part of a major new strategy and vision inspired and guided by Apple CEO Steve Jobs.
In the current economic climate, most retailers are looking for ways to cut down on spending and [...]
It took the designer-store concept from Apple. It took the Genius Bar concept from Apple. What’s left for Microsoft to take from Apple as it gears-up to the launch of its first brick-and-mortar retail stores?
Well, the staff, of course.
According to The Loop, Microsoft is poaching Apple’s retail store managers with the promise of “significant” salary [...]
In the past, to buy an iPhone you’ve had to either deal with Apple or one of its worldwide providers directly, or try your chances with online retailers, some of whom can be rather shady. Getting a carrier unlocked version was even trickier. But as of next week, Germans will be able to walk into [...]
When Apple changed its One to One policy, I had no idea it would eventually affect me personally. As a consumer who recently upgraded to a high-end digital camera, I am also looking to upgrade my digital photo editing and organizing software.
Naturally, as a contributor to this blog, my first thought was to upgrade from [...]
It seems like Apple’s retail initiatives are always shrouded in a dark veil of secrecy. Though we often hear how well they’re doing financially, what do those numbers look like on the inside? What figures does a typical Apple store track? Straight from the horse’s mouth, here’s a breakdown of a typical financial report that [...]
As we discussed yesterday, there have been quite a few instances where Apple’s retail plans have been re-evaluated or changed to meet the needs of the business or traffic in the store. Without further ado, here’s the final installment of my Top 10 Apple Retail Flops. If you missed the first half, you can read [...]
As Microsoft proudly ventures into the retail world that has already seen quick entrances and exits by other vendors like Gateway and Dell, many Apple fans are looking towards the new Microsoft stores with mixed feelings.
Some of the more dedicated fanboys are quick to call Microsoft a copycat (and perhaps rightly so), but one thing [...]
The locations of the first Microsoft Retail Stores have been announced. Microsoft’s foray into brick-and-mortar retail will begin in Scottsdale, Ariz., and Viejo, Calif., CNET News‘ Ina Fried reported in an article yesterday.
Microsoft confirmed it has signed leases for both locations, where it expects to open its retail stores in the fall. Microsoft spokeswoman Kim [...]
Last week Gizmodo published a leaked proposal (32MB PDF) from marketing agency Lippincott detailing plans for Microsoft’s upcoming brick-and-morter retail stores. It makes for mind-numbing reading, running at a mammoth 124 pages of (mostly) brain-freezing execu-speak.
I’m glad I don’t work in Marketing. It’s a troubled, stressful world where there’s no such thing as a “lie” [...]
Microsoft is counting on a turncoat to help jump-start its recently-announced efforts to compete with Apple on the retail store front. Former VP of Apple’s Real Estate department, George Blankenship, has been confirmed as a consultant attached to Microsoft’s retail efforts, which should bear fruit beginning this fall.
Blankenship is responsible for shaping the way Apple [...]
I posted a while back about Apple’s freely available Summer Camps for Kids. These camps let children pick an iLife application that they’d like to learn about during a 3-hour session in an Apple retail store.
My son just attended his first Apple Camp and loved it. Since he’s younger — and because I was interested [...]
They say you can’t time the market, but for some lucky folks, there is special time to buy a new Mac and related accessories. By doing nothing other than waiting for this magic time, you could save an average of 5-9 percent on a new computer. It’s all about being at the right place at [...]
In May of 2001, Apple opened its first retail outlet store in Tysons Corner, Virginia – it was immediately met by critics and the typical roster of Apple-haters with predictions of doom and massive financial losses. Eight years later, Apple has over 255 retail stores worldwide, and are the darling of the retail computer industry. So what makes them so successful?
While the Mac, iPod and iPhone are what makes Apple successful, the formula for their retail store’s success isn’t so obvious until you actually visit an Apple store. Sure, great products sell themselves, but Apple has made sure that their products have the best opportunity to do so by creating an environment that offers virtually no reason for a buyer to go elsewhere.
This weekend featured the grand opening of Apple’s latest retail store, Scottsdale Quarter, in beautiful Scottsdale, Ariz. As evidenced by looking at the front of the building, this particular store quickly stands out among the rest of Apple’s retail lineup.
Hello, New Architecture
A few weeks ago, Ron Johnson was featured in USA Today discussing new changes [...]
Apple is working hard to remodel 100 of its stores this year, according to a report in USA Today. The work will include creating more room for product displays and Genius Bar customer training.
Ron Johnson, Apple’s senior vice president of retail, explained that new tables would provide room for twice the amount of products to [...]
If you’re still skittish about being locked in for a lengthy contract and don’t mind the fact that new hardware will almost undoubtedly be hitting the streets in only a couple of short months, and if you have money lying around not doing anything useful, Buy.com has a deal for you, for the low price [...]